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Event Details
Twitter is the newest Social Media site that professionals and businesses must have a presence on. The recent Twitter integration with LinkedIn proves that Twitter is both here to stay and a complement to one's LinkedIn presence. On the other hand, Twitter is also one of the most misunderstood sites that exist, and many are afraid to start engaging on the site.
Perhaps you are new to Twitter, or maybe you are on Twitter but just don't "get it." Regardless if you are using Twitter for business, job seeking, or business networking, you need to ensure you're not wasting your time on Twitter.
Get started using Twitter the right way by taking this class taught by the published social media author and creator of the Windmill Networking blog Neal Schaffer. Classes are taught in a small environment with one-on-one help to make sure you achieve optimum results for your attendance that you can take home and put to immediate use. The workshop will also offer you a chance to network with other attendees and see how we can put the power of Windmill Networking to use to help each other out.
In this 90-minute workshop, the following topics will be covered:
1) Introduction to Twitter
- What is Twitter?
- Why Is Twitter Important for Professionals and
Businesses?
2) Twitter Set Up
- Confirming Your Twitter Objective & Strategy
- Creating Your Twitter Brand
- Twitter Profile Creation & Advice
3) Getting Started on Twitter
- Finding Your First People to Follow
- Tweeting Your First Tweets
- Getting Found on Twitter
- Searching for Information on Twitter
- Creating a Twitter List
4) Introduction to Navigating Popular Twitter
Clients
- Twitter.com
- TweetDeck
- HootSuite
5) Q&A
By attending this workshop, you will save yourself hours of work trying to discover how to get started and start making Twitter work for you!
When & Where
Executive Career Services
12424 Wilshire Blvd., Suite 840
Los Angeles,
CA 90025
Monday, November 30, 2009 from 3:30 PM to 5:00 PM (PT)
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Hosted By
Windmill Networking / Neal Schaffer
Neal Schaffer is a leader in helping businesses and professionals strategically leverage the business potential of social media.
A Forbes Top 30 Social Media Power Influencer and creator of the AdAge Top 100 Global Marketing Blog Windmill Networking, Neal is an international social media conference speaker who is also known for his two award-winning and critically acclaimed social media books: ”Maximizing LinkedIn for Sales and Social Media Marketing” and “Windmill Networking: Maximizing LinkedIn.” As a leading social media strategist, Neal has created social media strategies and coached implementation for companies ranging from a Fortune 50 software company to a Grammy award-winning musician.
Neal is currently Vice President of Social Media Strategy for two social media agencies: Social 5150, focusing on consumer and B2B brands, and Green Dream Social, focusing on musicians and celebrities. In addition to providing social media strategy creation and implementation services through Social 5150 and Green Dream Social,
Neal also personally provides speaking, social media coaching, and training services through his own company, Windmills Marketing. Neal’s work has been recognized by the media and he has appeared in the Wall Street Journal, Bloomberg Business Week, Forbes, Yahoo!, and the American Express Open Forum. He has also spoken at leading social media conferences such as iStrategy Global Digital Media Conference, Online Marketing Summit, Gravity Summit, and LavaCon. A graduate of Amherst College, Neal is also fluent in Chinese and Japanese and currently resides in Irvine, California, where he proudly serves on the marketing committee for the United Way of Orange County.
